Can Sellers Help Agents Market Homes?

Should sellers be able to market their own property? An article on the Sold Magazine website over the weekend suggested that maybe they should. Real estate agent Steve Basin, creator of the site iPostcodes.com.au, says there may be a gap in most agents’ advertising – a gap that can only be filled by sharing the […]

How REA buries agents in search results

This article was originally posted on Business2. Google doesn’t like duplicate content. People suspected of using it to manipulate search results are punished, often by their site being banished from a high rank in a search. Duplicate content is often legitimate and Google understands this. Take property listings for example. Jane Smith is a real […]

Why I unlinked my fan Page and Twitter account

I recently linked my Facebook fan Page to my Twitter account. The thinking behind the move was simple. First the audiences for both my Page and Twitter accounts are similar making the content of the Page post and tweet relevant in both cases. Second, when I update my Page Facebook creates a tweet giving me […]

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