SMS marketing for real estate: how it can help your business

Remember when email was the ‘next big thing’ in real estate marketing? Nowadays people are getting so much junk mail to their inboxes that often our emails are ignored. SMS marketing is a great solution as a way of communicating with your clients. It is important to remember the power of picking up the phone […]

What is the Spam Act and how does it affect real estate agents?

Email and SMS have become essential tools for real estate marketing, but how much do you know about the laws that govern these types of communication? Electronic messages are governed by the Spam Act 2003, which prohibits the sending of unsolicited ‘commercial electronic messages’ including email, SMS, MMS, and instant messaging. Breaching the Act could […]

4 e-marketing ideas to bring you more business: an REBarCamp recap

Last week, real estate professionals from all over WA met in Vic Park for what turned out to be a fantastic day of learning and sharing: REBarCamp Perth 2013. One of the first sessions after lunch was e-marketing – a discussion of all things digital, including SMS, emails, newsletters, and blogs. #REBCPerth e-marketing discussions – […]

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