5 LinkedIn profile tweaks that make your agency look fantastic

As the online network of choice for business professionals, LinkedIn has plenty to offer principals of real estate agencies. Whether your goal is to find new referral sources, meet other industry leaders, or scout for fresh talent, LinkedIn is your chance to engage with people who could become profitable connections for your business. Before you […]

How to protect your database in the age of social media: A 5-step framework

If there’s one thing that 22 years in real estate taught me it’s that strong relationships are profitable. Whenever I appraised a property for a friend or previous client I knew I was an odds-on favourite to walk out with the listing. The better I knew the people the more likely I was to win […]

How to Build a Powerful Personal Brand Using LinkedIn: The Power of Recommendations

This is Part 4 of How to build a powerful personal brand using LinkedIn. Your LinkedIn profile is a living resume. On any good resume, you’ll find references, and on LinkedIn, those references are called recommendations. Recommendations will serve to set you apart from your competitors and are yet another part of the jigsaw puzzle […]

How to Build a Powerful Personal Brand Using LinkedIn: Optimise Your Profile to Get Found

Welcome to Part 3 of How to build a powerful personal brand using LinkedIn. To network effectively on LinkedIn, you need to be easy to find. We’ve already discovered how keywords can make your profile more likely to appear in search results, but there’s a few other things you can do to optimise your profile […]

How to Build a Powerful Personal Brand Using LinkedIn: Build a Profile that Sells

This is a Part 2 in a series of blog posts on building a powerful personal brand using LinkedIn. Read Part 1: Building a Solid Foundation. If you’re on LinkedIn, you no doubt want to be found by other professionals in your field. The first step in building a profile that comes up in search […]

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